Global Brand & Partnership Manager

Global Brand & Partnership Manager

StayWell is a rapidly growing & dynamic hotel group. Headquartered in Sydney, you will join a diverse, busy & friendly team. This is a brand new role due to our expansion. StayWell offers a supportive work environment, career opportunities,  regular social and celebratory activities & the opportunity to join a Global Hotel group. 

 

Primary Function

  • Maximize overall hotel revenue and profit through development and implementation of key traditional marketing strategies that deliver both new and repeat guests.
  • Aid in building hotel and brand awareness, increasing market share and driving dynamic messaging to different business mix.
  • Monitor and maintain hotels offline presence across multiple mediums, making sure to adhere to brand standards.
  • Maximise all group marketing opportunities through brand development and management of loyalty & partnership platforms

 

Marketing – Essential Functions

  • Delivering marketing projects from concept to completion.
  • Develop public relations and event planning strategy and support with global media release circulation
  • Liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organisations.
  • Communicating with target audiences and managing customer relationships;
  • Sourcing new partnership marketing opportunities at global and regional level, development of strategic campaigns that deliver new business to the hotel portfolio.
  • Management of Stay Well Rewards program to ensure revenue objectives are achieved through new member acquisition, regional cross sales, and return guest ratios.
  • Managing the production of marketing materials, including leaflets, posters and flyers
  • Writing and proofreading copy.
  • Liaising with designers and printers.
  • Organising photo shoots.
  • Arranging the effective distribution of marketing materials.
  • Contributing to, and developing, marketing plans and strategies.
  • Managing budgets.
  • Evaluating marketing campaigns.
  • Driving brand standards across the hotel and marketing channels
  • Monitoring competitor activity

Experience & Qualifications

  • 2-3 years of hands-on marketing experience within an international hotel group
  • A strong command of both written and spoken English is required; additional languages an asset.
  • Previous experience in management of a loyalty program
  • Proven experience in developing and driving partnership marketing programs
  • Diploma or Degree in Business Marketing.
  • Understating of traditional marketing methods.
  • Proven track record in driving and managing loyalty programs
  • Sound knowledge of brand development and implementation